Well, after the
long time that I haven’t come to share you for the story or even the case
study, so I think that this is the right time for continuing blogging, so the
case study that I am going to share you is that Video News Releases: Promoting
the news or deceptive advertising.
Right now, VNR or
video news release is one of the tools for advertising something in
the public relation which means that some of the VNRs could be view by public
so that it could change the attitude of people by viewing this, it is really
effected for the value of the product because in every actions of the advertisement,
it has two sides, good and bad so it depends on how the producer make the
advertisement. In fact, the producer could harm the competitors by making the
advertisement which is attack them. In the other hand, the producer can make
the advertisement for showing the quality of the product so that it will
increase the number of the income and it is really useful.
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In fact, some of
the advertisements are not that good as they presented for example, some of the
company who has a lot of money to promote the product by using the public
relation on the television so that they could make the advertisement unreal. Finally,
the advertisement has 2 side, good and bad, it depends on the people that and
advertisement is so valuable so use it carefully.
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